Aaron Houghton
3 min readMay 3, 2019


🔥🔥 My TOP 15 Actionable Tips and Strategies for Affiliate Marketing

1 — Outrank Your Competitors — Content will be around for a while, so now is the best time to start driving traffic (paid and organic) to your website. Concentrate your efforts on SEO and list building.

2 — Do the Research — Always keep a keen eye out for what your competitors are doing. Keep an ongoing swipe file of ads, content, and social media interactions that are working (I use Evernote). Model what they are doing.

3 — Select a Reoccuring (Profitable) Affiliate Program — First, always select a program/product/service that is in your niche. One that appeals to you, that you have knowledge in, and you can speak effectively on. Always select a product that has reoccurring commissions, meaning each month you will get paid.

4 — Stand Behind Your Product/Company — Work on forming a partnership with the company or the community based around it. Being an active contributing member in their Facebook Groups are a great way to build rapport.

5 — Start With What You Have — You don’t need all the fancy tools to get started. Utilize as much free software and resources that you can. Make use of free trials and special discounts that are sometimes hidden within pricing pages.

6 — Avoid Beginner Mistakes — Do NOT start self-promoting your links across social media first, without building a relationship first. Spend time researching your audience to know exactly what their desires are. Lastly, it takes time, so be patient.

7 — The Money Isn’t Everything — It’s quite easy to be lured into the massive payouts you see online. What you don’t see is the amount spent on ads, the past 2 years of failures, and the daily grind that is required to get started.

8 — Engage With Your Audience — Become an active participant in forums, Facebook Groups, or even create your own. Spend some time everyday answer peoples questions and providing value. You want to be at the forefront of people’s mind.

9 — Focus On Content — This is the core of affiliate marketing. Customers benefit from helpful content and both parties end up winning (the affiliate and company). Content can be a blog post, video on YouTube, or an answer to a Quora question. It’s evergreen and if done well, can drive traffic to your offer.

10 — Find Your Niche — Identify an industry that you can relate too. One that you firmly believe solves a problem for your audience. I encourage you to also be a customer of the product or service you are promoting. Be able to walk the talk.

11 — Create Your Own Offers — In addition to just promoting the product and exponentially increasing your chances of a sale, bundle in your own bonuses to “sweeten the pot”. It will be an offer like nobody else’s. And as long as it solves problems that may arise from using the product you’re promoting, you will win.

12 — Use (at least try) The Product Yourself — Start out by experiencing the product for yourself. Create videos of you using the product. People want what other people have if it helps to solve a problem. This will help gain trust with your audience and eventually lead to a sale.

13 — Nurture Your Audience — Affiliate marketing is a long-term strategy for making passive money online. Do not promote too many products at one time. Nurture them by providing your own reviews, testimonials, and other value related content that will convert them into a buyer.

14 — Build Multiple Traffic Sources — Putting all your eggs in one basket could be costly down the road. One swift change to the Facebook algorithm could wipe you out. Diversify and develop multiple methods for driving traffic to your site/offer.

15 — Belief — One of the most important aspects of affiliate marketing. Believe that you can achieve and that anything is possible. You WILL run into roadblocks. You WILL fail. At the end of the day, if you keep your faith and believe you will succeed, you will.

It doesn’t look that easy, right?

That’s because it isn’t.



Aaron Houghton

Designing delightful user experiences & captivating user interfaces that produce explosive conversions.